Product Marketing Manager

About the role

KLA, a semiconductor inspection and metrology company, is hiring a Product Marketing Manager in Leuven. The role sits within the InSIGHT / ICOS division, which provides cost-effective inspection and metrology solutions for wafer and component level inspection, partnering with field support teams and customers to lower fab costs. It covers product strategy, market research, pricing and supporting sales channels.

Key responsibilities

• Define company market requirements for specific products or product lines, including product strategy, requirements analysis and pricing.
• Monitor business plans, manage lifecycles and position products in the marketplace.
• Turn broad concepts and strategies into structured product marketing plans.
• Oversee market research, monitor competitors and identify customer needs.
• Establish pricing strategies and coordinate with engineering, manufacturing and sales to improve existing products.
• Lead new product definition and business plans with joint departments.
• Select, develop and evaluate personnel, so the role involves managing people as well as product work.
• Collect data on market trends, customers, competition and the environment to inform company strategy.
• Execute strategies and support the sales channel for a region or customer.

Required profile

• 3 to 5 years of experience in the semiconductor or semiconductor capital equipment industry in applications, or fab experience in engineering roles with scientific instrumentation.
• MS/MBA/PhD preferred.
• Ability to handle issues of diverse scope with some level of analysis.
• Occasional domestic and international travel, including to the United States, may be required.