Digital Marketing Specialist

About the role

Envista is seeking a Digital Marketing Specialist to support the execution of digital campaigns that boost online visibility, engagement, and lead generation. The role works closely with regional teams and external partners to deliver consistent, high‑impact digital initiatives.

Key responsibilities

• Assist in planning and launching digital campaigns across SEO, SEA, social media, email, and marketing automation platforms.
• Create, localise, and optimise digital content for various markets.
• Monitor campaign performance, analyse data, and provide actionable insights.
• Maintain digital assets such as the corporate website, CRM, and marketing automation tools.
• Track key performance indicators, support reporting, and contribute to data‑driven decision‑making.
• Collaborate with marketing, sales, and distributor teams on digital initiatives.
• Help train internal users on digital tools and best practices.
• Support budget tracking and evaluate campaign effectiveness.

Required profile

• 4–5 years of digital marketing experience, preferably in a B2B or international environment.
• Strong analytical, organisational, and communication abilities.
• Proven copywriting and content creation skills.
• Familiarity with GDPR and standard digital marketing regulations.

Required skills

• SEO
• SEA (Search Engine Advertising)
• Social Media Marketing
• Email Marketing
• Marketing Automation
• HubSpot
• Salesforce
• Google Ads
• CRM platforms
• Website management