Senior Marketing & Audience Manager

About the role

POLITICO's Events team in Europe is looking for a Senior Marketing & Audience Manager to grow, engage and amplify audiences for POLITICO Live. This is a hands-on, all-round event marketer who leads marketing and audience recruitment campaigns and event amplification across POLITICO's European events portfolio, working with the Executive Director of Audience and Growth.

Key responsibilities

• Lead the event audience team and deliver integrated marketing and audience recruitment campaigns.
• Drive registrations and attendance while attracting the right audiences for each event.
• Lead event amplification, extending the reach and impact of events before, during and after they happen.
• Develop campaigns across email, CRM, social media, newsletters and other POLITICO channels.
• Use CRM and event marketing tools to segment, target and engage audiences.
• Track performance and use data and insights to improve results.
• Collaborate with Events, Marketing, Editorial and Commercial teams to maximise the reach of POLITICO Live.

Required profile

• 6+ years of experience in events marketing, audience development or wider marketing.
• Team management experience.
• Strong understanding of social media, email, CRM and digital marketing.
• Fluent English; French and/or Spanish is a plus.
• Experience in media, policy, journalism or political events is an advantage.

Required skills

• Creative, curious and confident in experimenting with new approaches.
• Copywriting, organisational and project management skills.
• Data-driven, able to measure and optimise campaigns and manage several campaigns in a fast pace.

What we offer

• Country-specific, competitive compensation and benefits including pension, healthcare and training opportunities.
• A multinational team with strong ties to EU institutions and flexible work options, including working from abroad.