Content & Campaign Marketing Specialist

About the role

Join Kemin’s EMENA marketing team to create compelling content and lead integrated campaigns that boost brand awareness, generate leads and help customers discover and connect with Kemin.

Key responsibilities

• Write, edit and proofread content for social media, blogs, email, campaigns, web and print, maintaining a consistent brand voice.
• Develop, execute and coordinate end‑to‑end integrated marketing campaigns, including timelines, promotional activities and media planning.
• Apply SEO and SEA best practices to increase organic and paid reach and drive relevant traffic.
• Create and manage LinkedIn and other digital advertising campaigns to grow visibility and generate leads.
• Build account‑based marketing (ABM) and lead‑nurturing programs using marketing automation tools.
• Leverage HubSpot to set up, run and optimise campaigns, email flows and nurturing programs.
• Collaborate with content creators and use AI tools to produce engaging content efficiently.
• Create simple graphics and visual assets for social media, web and campaigns using Canva or Adobe Creative Suite.
• Maintain brand consistency across all promotional materials and keep website content up to date.
• Track campaign performance and use insights to improve future initiatives.

Required profile

• University degree in Marketing, Communications or related field.
• Experience in content creation, copywriting and campaign execution, preferably in a B2B or international environment.
• Excellent written and verbal communication skills with ability to translate complex topics.
• Hands‑on knowledge of digital marketing, social media, SEO, SEA and LinkedIn advertising.
• Proactive, reliable and flexible mindset with ability to work independently and collaborate across teams.
• Fluency in English; Dutch or another European language is a plus.

Required skills

• SEO
• SEA
• LinkedIn advertising
• HubSpot (or willingness to learn)
• Canva
• Adobe Creative Suite
• AI content creation tools

What we offer

• Meaningful work with visible impact on brand awareness and lead generation.
• Creative, international marketing environment with cross‑functional collaboration.
• Opportunities for continuous learning through tuition reimbursement, LinkedIn Learning and Kemin Corporate University.
• A culture built on curiosity, innovation and practical problem‑solving.