Link Building Manager

About the role

We are looking for a Link Building Manager to lead our off‑page SEO department. In this fully remote position you will own the strategy, quality control, and scalable processes that deliver high‑quality backlinks for multiple client accounts, including competitive niches such as iGaming.

Key responsibilities

• Lead, structure, and scale a team of freelance link builders, setting monthly targets and quality benchmarks.
• Monitor individual and team KPIs, conduct performance reviews, and implement improvement plans.
• Own and continuously improve link‑building strategies, approve high‑value link opportunities, and maintain strict quality control over anchor text, link velocity, and backlink health.
• Develop SOPs, refine workflows, and improve tracking and reporting frameworks.
• Collaborate with SEO and Content teams to align link acquisition with ranking goals.
• Track performance against targets, analyze backlink data, and provide structured reports to leadership.

Required profile

• Minimum 2 years of experience in a link‑building leadership role.
• Strong understanding of backlink strategy, authority metrics, anchor distribution, and risk management.
• Experience managing remote SEO teams.
• Excellent written English and communication skills.
• Reliable internet connection and willingness to use time‑tracking software.

Required skills

• Proficiency with Ahrefs, SEMrush, Google Search Console, Screaming Frog, and outreach tools.
• Comfortable using Google Sheets, Airtable, Notion, or similar systems.

What we offer

• Fully remote work environment with flexible, results‑focused hours.
• Paid time off for permanent team members.
• Performance‑based bonuses.
• Professional development and training opportunities.