Creative & Digital Marketer

About the role

We are a boutique luxury knitwear brand seeking a Creative & Digital Marketer to drive our online presence and brand storytelling. You will work closely with the founders, creative director and commercial team, taking ownership of both strategic planning and hands‑on execution.

Key responsibilities

• Design, schedule and send targeted email newsletters, analysing performance to optimise future campaigns.
• Develop seasonal content calendars and manage Instagram, Facebook and other social channels, ensuring a consistent brand voice.
• Plan and execute photo‑shoots and video productions, handling location scouting, styling and post‑production editing for use across web and social platforms.
• Support paid media efforts on Meta Ads and Google Ads, and contribute to SEO strategy to increase organic traffic.
• Generate ideas for B2B events and activations, providing marketing support before, during and after each activation.

Required profile

• 3‑5 years of marketing experience, preferably in fashion or lifestyle.
• Strong passion for premium fashion and an eye for visual detail.
• Creative yet analytical mindset, able to blend content creation with data‑driven optimisation.
• Fluent in Dutch and English; French is a strong asset.

Required skills

• Canva
• Later
• Shopify
• Meta Business Suite
• Google Analytics
• Email marketing platforms
• Meta Ads
• Google Ads
• SEO