Consumer Communications Manager – 12‑month Fixed‑Term

About the role

This 12‑month fixed‑term position reports to the Head of Communications for Belgium and leads proactive consumer communication campaigns for Amazon.com.be. You will drive PR initiatives for major deal events such as Prime Day, Black Friday and the holiday season, and support the launch of new products and features.

Key responsibilities

• Oversee and manage strategic PR plans for core retail categories, including consumer campaigns, news generation and product placement.
• Design and execute cross‑category campaigns for key retail events and new shopping innovations.
• Manage fast‑moving and unexpected communications challenges, acting as a business partner to retail category leadership.
• Write strategic plans, messaging and press releases; pitch and secure coverage in print, broadcast and online media.
• Build and maintain relationships with key Belgian lifestyle and consumer media outlets.
• Collaborate with internal stakeholder teams to ensure successful program launches.
• Provide strategic communications counsel to executives and represent Amazon as a spokesperson.
• Handle reactive media inquiries and work closely with International Stores & Corporate Communications teams.

Required profile

• Self‑motivated, creative and entrepreneurial with a goal‑oriented approach.
• Strategic thinker comfortable in a fast‑paced, start‑up culture.
• Leadership experience and proven expertise in media relations, social media and influencer relations.
• Experience in corporate reputation, crisis and issues management.
• Ability to collaborate effectively with cross‑functional teams.

Required skills

• Media relations
• Social media management
• Influencer relations
• Corporate reputation management
• Crisis and issues management
• Strategic PR planning
• Press release writing
• Stakeholder collaboration