Digital Marketing Specialist

About the role

We are looking for a hands‑on Digital Marketing Specialist to manage our global digital presence. You will own social media channels, website content, email campaigns and analytics, ensuring consistency and high performance across regions.

Key responsibilities

• Define and maintain the global social media strategy and content calendar for LinkedIn, Facebook, Instagram.
• Manage regional social campaigns, coordinate with agencies, and track performance.
• Update website pages, blogs and navigation using Kontent.ai CMS and oversee translation workflows.
• Create, schedule and publish email newsletters, product updates and event communications.
• Maintain digital dashboards, compile quarterly performance reports and provide data‑driven insights.
• Develop reporting frameworks, training programmes and compliance guidelines for local agencies.

Required profile

• 3‑5 years of digital marketing experience in a B2B environment.
• Fluent English; Dutch is a plus.
• Detail‑oriented, self‑sufficient and comfortable managing multiple workflows.

Required skills

• Google Analytics
• Meta Suite
• Looker Studio
• Meta Ads
• Google Ads (SEA)
• HubSpot (marketing automation & CRM)
• MailChimp
• Kontent.ai CMS